Discover the maturity of your combat sport academy
1. Introduction
Managing a combat sports academy goes far beyond giving good classes. It is necessary to take care of the operation, security, legal regularization, finances, staff and dissemination. Many owners started the business out of a passion for the sport — and not because of a degree in management — and end up overloaded with tasks for which they were not prepared.
To help these clubs become more organized, safe, and sustainable, the FUJI Model was created, a simple and effective methodology that shows where your gym is today and what steps to take to evolve.
2. What is the ALBA FUJI Model
The ALBA FUJI Model – Maturity Methodology in the Management of Combat Sports Academies was inspired by Mount Fuji, a symbol of discipline and overcoming. It represents the journey that each gym takes to achieve excellence in management.
The methodology combines the best international practices in governance and sports management — SGA (Sports Governance Academy), GSMC (Sport Management Compass), CDFM (Club Development Framework) and COSMA (Competence Scale for Sport Managers) — adapted to the Brazilian reality.
The application is supported by the FUJI System, which collects the responses, automatically calculates the Maturity Radar and generates a report with personalized recommendations.
3. Model Structure
The FUJI Model measures the maturity of academia in nine essential dimensions:
- Basic Operation: It ensures that the gym’s routine is organized, efficient, and predictable, offering students a professional and well-structured environment in which to train.
- Safety & Wellness: It ensures that the space is safe and healthy, preventing accidents, protecting the integrity of students and transmitting confidence to parents and guardians.
- Legality & Regulation: Verifies that the gym is regularized and in compliance with the legislation, avoiding the risk of fines, interdictions and legal problems.
- Governance & Culture: It creates an ethical, respectful and inclusive environment, with clear rules and participation mechanisms that strengthen the culture of academia and reduce conflicts.
- Financial management: It promotes conscious control of the money that comes in and goes out, allowing for strategic decisions, cash predictability, and sustainable growth.
- Pedagogical & Methodological Management: It ensures that classes follow a clear and consistent method, valuing learning, the technical evolution of students and the continuous training of instructors.
- Relationship with Students: It focuses on the member experience, strengthening communication, retention, and engagement to create a lasting bond with the academy.
- Outreach & Marketing: It amplifies the visibility of the academy, strengthens the brand, and attracts new members through clear communication and consistent digital presence.
- People & Community Management: It develops an aligned and engaged team and connects the academy to the local community, increasing its social impact and reputation.
These dimensions cover everything that is essential for the gym to operate professionally, reduce risks and have sustainable growth.
4. How Diagnosis Works
The questionnaire takes less than 20 minutes to complete. For each question, you choose whether you don’t do it yet (0), do it partially (1), or do it consistently (2).
At the end, you receive a Maturity Radar, which visually shows you where your gym is doing well and where it needs to improve. The report also provides practical and low-cost actions for you to implement gradually.
5. Maturity Levels
Based on the score, the academy is classified into levels ranging from Beginner to National Reference. The goal is to show a clear path of evolution — as in the progression of belts in martial arts — encouraging the search for continuous improvement.
6. Why Participate
- Clarity: You know exactly where you are and what you need to improve.
- Safety: ensures that your gym is regularized and reduces the risk of accidents and lawsuits.
- Growth: helps attract more students, reduce dropout, and improve financial results.
- Credibility: demonstrates professionalism to federations, sponsors and parents of students.
The ALBA FUJI Model is a starting point to turn your passion for the sport into a solid and lasting business.
7. Next Step
Answer the Essential Maturity Diagnosis now, discover your level of management and receive personalized recommendations to climb the next step towards excellence.
Start your evolution journey with the ALBA FUJI Model – the path to stronger, safer, more professional gyms.